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Growing a brand- Kendra @ RBT

Hey!  We want you to meet one of our fave folks! Kendra Parker at River Babe Threads has been dressing our family [namely this guy] for almost 3 years now!  From dining room to 3 joining spaces on her town's square, Kendra has seen it all!  We caught up with her and got a tour and chat [& dinner!] with this incredible Mom Boss! Check it out  :    BHUB: Kendra, Why did you start your business? Kendra: In the summer of 2014, I found difficulty returning to work after having my second child, who had colic. I had a goal in mind, if I could just make $500/week, I could do this [Work from home]. I started with bibdanas...

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Shopify Checklist

1.) Get trial Oh, you thought maybe we didn't have ?? click here 2.) Buy domain  We suggest buying your domain right here through Shopify. This gives you access to FOUR free domain e-mails 3.) Load ALL products. You can perfect copy and photos later. Just get it done.  4.) Make collections [and sort your products into them.] 5.) Make pages [faq/about me/contact us]  6.) Navigation [ the way the menus are presented on the front end. - I'll give a cheat right below this]  7.) Pick a theme [we love pop and Brooklyn the most]  8.) Build your theme (video below)  9.)Add sales channels 10.) Add apps  11.) Have eyes on it The BHUB community will gladly rip you...

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Capital Loans

Needing a hand financial is a pretty common small business issue. If you’re like most Americans, 2008 hit your credit harder than ever and most banks aren’t eager to hand over a traditional “small business loan”, despite your businesses success. No worries- Most e-commerce platforms now offer their own lending called a “Capital Loan”. Don’t let this scare you. We are going to thoroughly weigh 2 options below and get you geared up and informed, ready to grow your business. I’ve got you! The only two capital loans we at BHUB consider logically choices would be Paypal Working Capital and Shopify Capital Loan. We will run through each one of them (which is similarly structured) and help you weigh your...

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Margins

Okay- Here’s your first, last and only chance to turn back. This isn’t going to be fun. It’s like having to turn yourself in. It’s time to face the truth about your business, expenses & prices. It’s gonna hurt. It’ll feel like standing in front of the poorly lit mirror in a Ross Dress For Less fitting room. OUCH! Shed those clothes and let’s dive in! Knowing your margins means that you know you’re making a profit, you are priced well, and how deep of a discount you can offer before it hurts your bottom line. If you don’t know this information, you’re essentially running a business in the dark- no electricity- pre B.Frank!     Let’s just get to...

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Product Launch Success Tips

We know to stay current in e-commerce, there has to be new products.   This can be a great way to scale your business- whether its seasonal, trending, or just giving your consumers more of what they love, creating new products equates to more sales, and brings in new customers and more traffic to your site.   Let’s make the most of it, shall we? 1.) Choose designs Trends Seasonal New style New colors New Prints Whether it’s one new product or a series (5-10) of new products, there has to be a clear plan. Make sure if its a collection, that its cohesive. Don’t just toss a handful of new junk together just because. 2.) Seek out collabs/Schedule shoot...

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