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IG Guides: Marketing Hack

Wanna knock out marketing 10 different ways within 10 minutes? Nope- not one of those weird spammy ads where a guy walks in front of expensive cars and promises you things. This is REAL! And I made a few horribly visual videos to show you! You see, I have a really great friend who does this small business thing along side me. Problem is, she can create all day long and never market- not once! So I've been looking for more ways to cross market as easily as possible to show her she can succeed! For this "hack", we are simply utilizing Instagram guides; which by the way, is such an underrated feature on that platform! You're going to create a guide using your OWN products!...

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Juneteenth 2021

In 1865, the sweetest news that freedom had finally came reached south in Galveston. This Juneteenth, support Black small businesses! While most see July 4 as the day of independence, we know June 19 is the day we ALL gained independence! We've put together 20 amazing Black business owners to support this Juneteenth.   Blacc Bottle is 25oz of beautiful Follow on IG Shop NowDapper Xpressions is helping your kiddos dress to impress! Follow on IGShop NowFairytale Factory is ran by Arizona's sweetheart, Crystal! Her family is just the best so be sure to check out her personal posts!!! Follow on IGShop Now We  Shine is ran by Bryson + Justin who are 11 + 7!!! Yes, you read that right! Check out their...

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Start A Small Business

Are you thinking about starting a business? Maybe you have a great idea or a product that has solid social proof and you're ready to dive in. We've got five tips to get you started on the right foot. PAY UPStart from day one knowing what the living wage of your area is, and ensure you work into your numbers paying yourself. Some bootstrapping entrepreneurs forget about themselves and end up  going under within the first two years because they're burned out, have bankrupt their personal finances, and undervalued their time and compensation. Open a business checking right away, and assign yourself a wage that your business can afford, and that seems fair. Be sure to regularly evaluate this as your business...

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Wholesale

While some look at wholesale in a narrow way, those who understand and appropriately approach the concept can reach new customers and strengthen your network all while keeping cashflow coming in. We call that the win-win-win. Here are a few online platforms we recommend: Handshake It should come as no surprise as a Shopify friendly partner that we want to highlight their wholesale channel first. While there are a lot of things being fine tuned behind the scenes, this is the easiest way to start offering wholesale if you are already using the platform.  Simply add the sales channel (after being accepted as a seller) and adjust the pricing and minimums. They just rolled out their checkout to make it even easier. They are...

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10 Steps to stay above water during COVID-19

Worrying that sales will slow down? Already seeing it happen? Here are 10 quick tips to keep you going during this trying time. 1.) Don't panic!This is the most important. If you run an e-comm site, you don't need to make any changes. They can still shop with you! Use this time to update your website, catch up on new products, or start offering gift cards (Even if you have to make a hodge podge listing and issue discount codes) 2.) Add a third party payment optionTry Sezzle, AfterPay or KlaraThis will ensure your sales stay afloat during the hardships, and yourcustomers can still score your amazing offerings without committing to right away full payment. I know this is a frown for some of our...

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